Tag Archives: China

Pantone Ultra Violet Locations: Places That Nail the Colour of 2018

Lavender fields in Provence iconic view with purple lavender: example of Ultra Violet Pantone colour in nature

Pantone 18-3838 Ultra Violet is the official colour of the year, set to appear on many of the things we buy, like and consume in 2018 – in a travel sense, everything from new suitcases and toiletries to hotel artwork.

The colour has already influenced some fashion designers’ Spring/Summer 2018 collections (shown in September and October 2017), and it will inspire many more designers in the collections yet to come. You’ll also spot Ultra Violet in homeware, stationery, food, jewellery and marketing materials, as brands look to jump on the bandwagon. read more